Category: Blog

27 Dec 2022

AI Art & Marketing

If you haven’t already heard, AI Art is taking the art world by storm, leading many to consider the consequences that such a program could incur on artists. As marketers, we also have a stake in the development and usage of these AI technologies, especially those of us that work in the graphic design and […]

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08 Nov 2022

How Any Business Can Improve Their Social Media Strategy 

Social media has proven itself time and time again as one of the most powerful facilitators of the way that we communicate. Whether that’s with friends and family, our larger community, or – in a business sense – to potential customers, it’s more likely than not that at a certain point you’ll engage with whoever […]

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01 Nov 2022

National Author’s Day

For the longest time, books have been a fundamental part of our lives. From records of history, to teachings of ideas and skills, all the way to escaping our world in favor of exploring new worlds; books are crafted with enough creativity and knowledge to deem them essential, but it is the authors behind our […]

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25 Jul 2018

Why is Social Responsibility Important?

You’ve got a solid product, a loyal customer base, and a great sense of brand identity.   So what’s missing?   One of the most overlooked aspects of a successful business plan is corporate social responsibility. Giving back to the community can not only positively impact society, but improve the public image of your company, […]

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06 Feb 2018

What is Inclusive Marketing?

Inclusion – the action or state of including or being included within a group or structure. What a definition… using the word include twice! 2018 has proven to be a time that emphasizes equality and diversity. You see “the trend” all over advertisements and integrated through marketing strategies. But what exactly is inclusive marketing and […]

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21 Dec 2017

Happy Holidays from Encite!

The team at Encite International want to wish you and your family a happy holidays and joyous new year! We feel it’s very important to spend time with your loved ones this holiday season and this time of year is the perfect time to do that. This is also a time you should take to […]

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05 Sep 2017
Marketing Agency Denver CO | Marketing Consultants | Advertising Agencies Denver

Who are You Writing For?

In my own content creation, I have always found the question of audience a particularly challenging one. Who exactly am I supposed to be writing to? The blogs I have written, videos I have made, posts I have created could be easily viewed by anyone. So how do I make what I am writing relevant […]

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28 Apr 2014
Biz Quiz Monday | Advertising

Biz Quiz Monday!

We decided to start a new feature on our blog where we share with the rest of our audience all the questions we get  when speaking and working with small businesses. As a full service marketing agency, we get a wide variety of inquiries and many of them are the same. So we know other […]

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07 Sep 2013
5 Social Media Mistakes | Media Planning & Buying

5 Social Media Mistakes

Well, we are delving into a subject that many people have addressed before: Social Media mistakes. I hope that what we have learned here at Encite working on clients’ social media strategies is at least a little useful and unique to those small business owners out there. As an advertising agency, we have spent a […]

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