Your company’s brand is one of the most important assets your company has, even though it isn’t tangible and cannot be accounted for as a line item on a balance sheet. Maintaining a positive brand image is a constant task that should be a priority in businesses. The one aspect of brand image that people […]
We provide strategic marketing planning, from initial idea to final launch. Every marketing project or campaign starts in our “idea factory,” and then travels through an 8-step proven process of evaluation and execution.
We develop visual identities for small businesses, corporations, organizations, groups, and even individuals. Branding, logos, messaging…we’ll create clean, consistent, striking images and words that resonate with people.
Gambling should be left to Vegas. I like to think of it as a bit of entertainment, not a something to rely on. I suppose there are some professional gamblers that will disagree with me, though! In business, we tend to gamble in certain aspects of our company. Why is that? Due diligence is very […]
Technology has changed our lives. In most cases, for the better. No question about it. Keeping in touch with friends, family and business associates is easier than ever. Email, Social Media and texting has become ubiquitous in our society and lifestyle. However, these tools aren’t always the most appropriate communication channels. Using them exclusively can […]
Over the last several days, I have been traveling to attend a conference that one of my clients puts on twice a year. The Rocky Mountain Asphalt User Producers Group (RMAUPG- long name and Acronym, I know). The mission of the organization is, in short, to chat about what works in asphalt and what doesn’t. […]
We offer website design, development, and SEO (search engine optimization) services. We can build a new site or give your existing website a fresh look or complete makeover, with built-in interactive features and social media.
Some of the old-school advertising still works quite well! We offer complete integrative marketing, which can include: direct mail, print advertising, public relations, promotion and other innovative marketing mix strategies.
As I continue to work as a Independent Marketing Consultant, I keep having the same discussion with some of my clients. Now keep in mind my clients are typically small business owners who are very good at running their own individual businesses, but tend to have challenges in areas such as finance, HR and marketing. […]
Over this past Labor Day, I was lucky enough to get to spend time with some good friends and family. A BBQ or two, some good college football and a few cold beers made it a great time. But while I was enjoying these cold beers, I got involved in a conversation with a fellow […]