Consumer attention is at a premium. We all know that. By some accounts, consumers are exposed to 3000 advertising messages per day. 3000 PER DAY! If you think about it, that number makes sense. From television commercials to direct mail to outdoor advertising such as bus stop benches and billboards, it is impossible to avoid […]
Are you spending your time creating conflict? Fighting every little detail? You are missing opportunities. You are missing creating lasting, fulfilling and profitable relationships. Creating conflict because of your ego, pride or self glorification only hinders your ability to make genuine connections, have work that is enjoyable and wallow in success. Concentrate on those things […]
Do you address the concerns your clients present to you? OR, do you attempt answer the question just to get out of the conversation? Clients ask hard questions that may make you have to admit your shortcomings. Sound advice: do not avoid the hard questions. Be upfront and honest with your clients and they will […]