Month: February 2016

17 Feb 2016
Interruption Advertising, Marketing Ad Firm

Polite Interruptions: The Future of Interruption Advertising

Despite the stigma that interruption advertising still gets in marketing communities, the fact remains that it can be an effective way of getting your company’s brand in the minds of your target market. Interruption advertising places your brand in the same context as your customers’ favorite television shows, music videos, and any kind of media […]

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01 Feb 2016
Business Reputation, Branding

How to Manage Your Business’s Reputation

Managing your business’s reputation is more than managing your brand. Your brand is the business’s identity—what it sells, how its products and services are useful, what issues it plans on solving for people and how, etc. Your business’s reputation is a constantly shifting perception by your audience and your local community. If you own a […]

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