Month: February 2018

19 Feb 2018

Influencer Marketing

2017 was proven to be wildly successful in the new trend of Influencer Marketing. Influencer marketing involves marketing products, services, and brands with people who have an ability to sway customers to buy. This ability to influence can be derived from a number of reasons: popularity, reputation, or even the expertise of the individual. Fortunately […]

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06 Feb 2018

What is Inclusive Marketing?

Inclusion – the action or state of including or being included within a group or structure. What a definition… using the word include twice! 2018 has proven to be a time that emphasizes equality and diversity. You see “the trend” all over advertisements and integrated through marketing strategies. But what exactly is inclusive marketing and […]

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