Month: September 2019

16 Sep 2019

Marketing to: Baby Boomers

Not to sound like a Baby Boomer right off the bat here, but it really does seem like everything – at least in terms of advertising – revolves around Millennials these days.

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04 Sep 2019

Marketing to: Generation X

We spend a lot of our time these days talking about Millennials and Baby Boomers, but there’s a large group situated right in between the two that makes up a huge segment of potential customers for companies and ad agencies to target.

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