Month: April 2023

27 Apr 2023

Our Guide to Email Marketing for Small Businesses  

Email marketing can be a tricky game to play, but if done well, businesses of any size can leverage it to attract new customers, reconnect with existing ones, and maximize their ROI.  As of last year, an average direct mail campaign cost somewhere between $0.30 and $3.00 per mail piece, TV ad prices for primetime […]

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11 Apr 2023

Marketing Agency Take: How TV Advertising is Changing: Streaming, Subscriptions, and What You Need to Know 

A Marketing Agency Take: Streaming TV like Netflix, HBO, Hulu and the like offers advertisers a new in with a younger audience.  The targeting is more precise, and the pool of streaming-exclusive viewers is only growing – there will be more than 80 million cord-cutting US households by 2026.  In this article, we’ll dive into […]

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