Category: Advertising

05 Dec 2024

How to Hack Meta Ads and Make the Platform Work for You

In this blog post, we’ll dive into things like the nuances of an effective ad strategy on the Meta platform.  So, how can e-commerce brands exploit all that Meta has to offer? What should their approach be?  We won’t waste any time getting to the nitty gritty.  For starters, we’d suggest taking the time to […]

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06 Nov 2024

Leveraging Social Media Marketing for SEO

More often than not, SEO and social media are thought of as two separate areas of expertise and two separate tactical conversations — and that makes sense, because there are some pretty start differences. SEO strategy focuses on making your website more easily accessible so that the people searching for related queries about your industry […]

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11 Oct 2024

Social Media Marketing Stats You Should Know

At the beginning of 2024, there were more than 5 billion estimated social media users worldwide, with an average person using 6.7 different social networks per month.  Whether your audience is made up of YouTube streamers, Pinterest curators, or X ranters, the vast network of social platforms offers unique and invaluable opportunities to connect with […]

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26 Sep 2024

Why Building a Strong Brand Strategy is the Key to Success 

A brand strategy communicates your mission, explains your vision, and clues your target audience into why they should care. That’s some pretty heavy lifting.  Let’s dive into some critical components of a successful brand strategy and how each contributes to longevity and success.  Understanding Your Target Audience The best way to get the information that […]

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22 Aug 2024

Things to Consider When Looking for a Marketing Agency to Partner With 

Picking a marketing agency to work with is a big commitment, and one you should take seriously. In today’s business landscape, competition is fierce, and having the right partner on your team can make or break your company’s ability to cut through the clutter and stand out.  But how can you be sure you’re making […]

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26 Jul 2024

How to Gain Traction on YouTube: How We Pumped Up Views by 100k in a Month

More saturation, more competition, more distractions… but also more room to grow. That’s the state of YouTube right now.  Using the platform as a tool to encourage business growth is becoming increasingly viable, even though you might have thought the website’s heyday was long gone. In fact, according to a recent study, today’s consumers find […]

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