SEO stands for “Search Engine Optimization” and is the process of increasing site visits from natural search results by improving site relevance and usability and by increasing site community reputation. Wow that was a mouthful. Basically, SEO gets you more visits by making you appear higher on search result pages. This is done through improvement […]
It’s no hyperbole that web presence has become the most vital marketing strategy for small businesses. Yet, it remains one of the most daunting projects for the untrained. There is so much to know from the myriad of coding languages to the aesthetic decisions behind website design. We are going to attempt to clear up […]
What exactly is SEO? Search Engine Optimization is the process of improving a webpage and improving it to increase visibility on search engines. SEO is separate from advertising as it focuses on a search engine’s organic results. It involves no payment for keywords and no negotiating with different search engine providers. It is not a […]
If your small business is online and marketing to customers all over the world, chances are you need to reach more customers all the time with a broadly appealing marketing campaign to go with your broadly appealing products and services. Selling products and making your business website available to customers around the world is obviously […]
There’s a simple fact that, if marketing firms are telling you the truth, if your company website isn’t optimized for mobile users, you’re losing sales. According to a study featured on Mobify.com, 57% of mobile users will abandon your site if it takes more three seconds to load on their phones, and 30% of mobile […]
We decided to start a new feature on our blog where we share with the rest of our audience all the questions we get when speaking and working with small businesses. As a full service marketing agency, we get a wide variety of inquiries and many of them are the same. So we know other […]
Empathy. Frustration. Compassion. Annoyance. I think every marketing and advertising agency experiences these feelings when working with clients. In fact, any marketing agency that is worth anything must at some point feel personally connected with the work they are performing, so these emotions will inevitably appear. At times, I can become really frustrated with clients […]