A Marketing Agency Take: Streaming TV like Netflix, HBO, Hulu and the like offers advertisers a new in with a younger audience. The targeting is more precise, and the pool of streaming-exclusive viewers is only growing – there will be more than 80 million cord-cutting US households by 2026. In this article, we’ll dive into […]
The Manifest Recognizes encite branding + marketing + creative as one of the Most Reviewed Advertising Agencies in Chicago The encite branding + marketing + creative team is proud to announce that we’ve been recently named one of the most-reviewed advertising agencies in Chicago! We are excited to share and celebrate this amazing milestone […]
We give a lot of advice on this blog, from social media to SEO and everything in between. But something we don’t talk about enough is what not to do. Because here at encite we’re determined to provide you with the most valuable content and help you to take your business to the next level, […]
The Ad Agency Take: Barnes & Noble has long been known as one of the corporate giants threatening mom and pop book shops, but with the rise of Amazon, Barnes & Noble has had to rethink their brand strategy to try to compete with the new market leader and has become the underdog of the […]
As marketers, we are no stranger to setting and executing goals for our clients and companies, but why is it so hard to do the same thing in our personal lives, like when it comes to New Year’s Resolutions? What if we applied those same strategies we use for business to our New Year’s Resolutions? […]
If you haven’t already heard, AI Art is taking the art world by storm, leading many to consider the consequences that such a program could incur on artists. As marketers, we also have a stake in the development and usage of these AI technologies, especially those of us that work in the graphic design and […]
Social media has proven itself time and time again as one of the most powerful facilitators of the way that we communicate. Whether that’s with friends and family, our larger community, or – in a business sense – to potential customers, it’s more likely than not that at a certain point you’ll engage with whoever […]
For the longest time, books have been a fundamental part of our lives. From records of history, to teachings of ideas and skills, all the way to escaping our world in favor of exploring new worlds; books are crafted with enough creativity and knowledge to deem them essential, but it is the authors behind our […]
Best Practices for Trade Shows Trade show participation might have dwindled for the past two years, but it’s on the rise once again. Making a good pitch at a trade show can help you to attract and inform members of your target audience both in person and in real time. We’ve created a list of […]