Want to read more great marketing content? Sign up for our newsletter which has exclusive articles! Kevin J. Ryan wrote an article on a new logo designer called Mark Maker, which uses highly complex algorithms to design a logo for your organization for free. He cited a few examples of terrible logo designs and looked […]
Category: General
Encite Creative Director Jeff Petersen Wins Recognition for Work in the Classroom.
The Arapahoe Community College Faculty Senate named Encite Creative Director Jeff Petersen the Arts, Humanities, Business, and Technology Adjunct of the Year for the second time in his 13-year career. Petersen uses his years of experience designing ads, creating marketing plans, and producing excellent work to bring his students closer to the professional world, and […]
Four Marketing Trends That Matter in 2017
Content marketing got more complex in 2016, requiring advertising agencies to adapt quickly. Those who hopped on rising trends in 2016 were successful, and those who didn’t were left behind. 2016 was the beginning of many digital and content marketing trends that will have a big impact in 2017 as well. As we progress into […]
Three Ways You Can Motivate Your Non-Sales Staff to Sell for Your Business
Marketing companies often work with sales staff to help them create more opportunities to sell their products and their brand to their target audiences. If your small business is large enough to need a sales staff, they of course need to be educated in the finer points of your brand and what it offers to […]
Three Keys to Marketing Success
Marketing is all about finding your target audience and selling your brand to the people most likely to respond to your messages and come to you for their needs. Every marketing agency in Denver tells their clients these basic facts to help their marketing efforts online and in physical locations. Marketing success leads to higher […]
Five Ways to Make Your Sales Emails Sing
Email marketing is still an excellent way to reach your target audience and build your brand. Any Denver marketing agencies can devise a way to help you write your sales emails, which can sometimes replace cold sales calls to local customers or other businesses that may need your products or services. Email marketing is a […]
Three Ways to Use Social Media to Promote Your Business
Advertising companies constantly urge their clients to not only produce compelling online content for their customers, they also help them promote that content on social media. On average, online users spend about 25% of their online time on social media. It can be extremely effective for driving traffic to your site and generating sales leads […]
Let Your Vendors do What They do Best
If you have hired vendors to represent your brand and your company by selling your products for you, you may have a tendency to let your pride get the best of you. Your vendors aren’t an extension of your company the way that your sales staff is, so you can’t expect them to know more […]
Vendors: How to Use Outside Companies to Sell Your Products
Choosing a vendor to sell your products for you can be a tricky task, but if you can get the right company for the job, you will see your sales numbers rise dramatically. Many small businesses choose to use vendors to help sell their products because they often need all the help they can get […]
Salespeople: What They’re Worth and Why You Should Pay Them More
A good sales staff is crucial to any business that sells products or services. Large corporations know this, that’s why they compensate their salesmen and women so well. Small businesses need to recognize the potential of a team of hard-working, motivated, productive salespeople all focused on putting your products in front of as many people […]